Promotional Materials for Kinokuniya Bookstore KLCC - Agatha Christie

Unconventional design for the promotional material of a mystery crime investigation book at Kinokuniya KLCC bookstore:

• A dead body outline with "chalk" design arouses one's curiosity to explore the promotional materials.

• This attracts social media hype when visitors promote the unorthodox design which resembles a crime scene, by taking selfie & wefie.

• Mystery crime investigation books are also displayed & promoted alongside crime props, such as: Do Not Cross Tapes & Evidence Marking Number Cards.

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